Here’s A Template That Shows You Exactly How To Write Your Welcome Email.

This is the email that gets automatically sent out when someone enters their email to join your newsletter…

…or when someone opts-in to receive a free gift that you’re offering via a landing page/squeeze page/lead capture page etc.

You Can Model This Template When Setting Up Your Email Marketing Campaigns.

This email marketing template will help you write your welcome email to maximize reader retention and improve your stick rate regarding “welcome email unsubscribes.”

The 6 Main Components For An Awesome Welcome Email

  • An Inviting Subject Line
  • A Big Genuine Gratitude Acknowledgment & Welcoming
  • Deliver On Your Promise (I.E. Your Free Gift, Coupon Etc.)
  • Lay Out Expectations
  • Invite Response
  • Open Loop & (Optional P.S.)

Let’s Break These 6 Steps Down…

How To Write Your Welcome Email

  • An Inviting Subject Line 

    For example:  “Congratulations, you’re in!” or “WELCOME (Insert Your Business Name) Subscriber!” or “Welcome (Insert Your Catchy Slogan) Members!” I.E. (Welcome “Life Without Stress” Members!) or “Welcome to (your company) & then (Open up) or (special message)

Another great “subject line” is one I learned a couple years ago from Clay Collins (the founder of LeadPages)…

… it’s:     Subject Line: WELCOME To The Family (please read) .

All In All The Key Here Is To Have A Welcoming & Inviting Email Subject Line.

Next is:

  • A Big Genuine Gratitude Acknowledgment & Welcoming

    For example, here’s mine exactly as it is today:

    Subject Line: WELCOME To The Tribe!

    Aloha It’s Adam from Social Strategizer… First of all, you’re in!
    “Welcome to The Tribe.”  🙂

Next is:  

  • Deliver On Your Promise

    This is just a simple “call-to-access” the free gift or coupon etc.

    Here’s mine exactly as it is today:

    Secondly, A BIG THANKS for checking out my
    13 Fan Engaging Posts Report.

    You can download it below. ==>
    13 Fan Engaging Posts PDF Report

Next is:  

  • Lay Out Expectations

    Here’s mine exactly as it is today:

    Here’s what you can expect from me.  Over the next few weeks I’ll send you an educational piece about Social Marketing every few days as part of a “quick-start” email course.

    This quick start email course is going to help you to get better results from your social marketing right away. There’s some valuable information and immediately useful templates coming.

    I broke down into bit size pieces so it’s easy to put into action right away. (In fact, in email 3 I’m giving you the “branding photo templates” that I personally use to drive up fan  engagement and virally spread your message – that’s going to be a good one. 🙂

    And don’t worry – that’s just to get you started.  After this “formal” email course is over, I’ll continue to email you [from time-to-time] when I have something else awesome to share… …that will help you get bigger and better results from your social marketing.

    I suggest you do a couple things to ensure you receive my emails.

    1. Create a folder and save my emails for easy access.There’s going to be good content in these emails and you’ll want to keep them for future reference.
    2. Add adam @ Social Strategizer DOTCom to your contacts list

Next is:  

  • Invite Response

    Here’s mine exactly as of today:

    Finally, if at any time during this process you have any questions, feel free to ask me.  I’d love to get to know you and help you with your Social Marketing efforts.

    Share with me what you are up against right now that I may be able to help you with.

    I love to meet everybody on my list.  You can respond back to this email, or leave a comment on the Fan Page and introduce yourself:

Last step is:  

  • Open Loop

    Here’s mine exactly as of today:

    That’s all for today…
    Look for an email from me tomorrow…
    … I have something to share with you.

    Adam Collins

    P.S. Don’t forget to download the Free Report Here:
    ==> 13 Fan Engaging Posts Template PDF Report

That’s It!

How To Write Your Welcome Email

Here’s another example (Simplified Version):

Lets Pretend You’re In The “Detox & Weight Loss Niche.”  

 Here’s A Welcome Email Example You Can Model

  • Subject Line: Welcome to Joes & Mary’s Detox Diet – Open Up!

    Hi! Thanks for subscribing to the Joe & Mary’s Detox Diet Newsletter!

    Congratulations on taking action towards your health goals!

    Your Detox Cheat Sheets are available for download below:
    Click To Download My Detox Cheat Sheets

    You’re now on our weekly newsletter where you’ll receive cutting
    edge detox tips & tricks to keep you on your path to health.

    You can expect to hear from us about 2x a week unless we have something extra special to share with you.

    Let us know if you have any questions by hitting reply to this email.

    Also, look for an email from us in a couple days where we will share one simple little trick you can do in the morning to give you energy all day.

    Talk soon,

    Joe & Mary

    P.S.  You can download your Detox Cheat Sheets here.

Now you have a simple template that shows you how to write your welcome email!

If you haven’t watched the quick video demo:  “The 7 Steps To Write Email Marketing Autoresponders”  … definitely check it out if you want to dig deeper into this whole “email marketing thing.” 🙂

Email Marketing Video Pdf

Click Here To Download The Slides

Now if you really want to geek out on email marketing then check this out.

Matt Bacak just launched a brand new killer product yesterday called…

===> Instant Email Swipe File

I just purchased a copy, check out my quick review.


It’s Awesome 

There’s some amazing ideas you can just swipe for your own emails in seconds.  This thing is huge, it’s 890 pages of email awesomeness!

I would never promote anything that I haven’t personally reviewed and I feel quite comfortable tell you about this offer.

Matt was able to grab every email (he could find) that he sent since 2005, and he ended up with…

…A Massive Collection Of Over 2,863 Profit Producing, Click Getting, Emails You Can Adapt, Tweak, & Alter For Your Own Email Broadcasts or
Follow Up Email Sequences.


… it’s a “dime sale” offer… (which means it’s one of those “price goes up ever 5 orders or something” kinda offers)…

… anyways, I wanted to show you this today so you can get it for the cheapest price possible.  Lat time I checked it went up a couple dollars since I purchased my copy.

I would personally pay $97 for this 880 page email swipe file, but you can get it at the ridiculously low price that it’s selling for right now.

===> Instant Email Swipe File

And before I sign off… REMEMBER!

Always Be Building Your Email List

It’s Really The Most Valuable Asset Long Term You Can Own Online.

Let me know what you think.

If you’ve had success with high open rates and stick rates regarding your “Welcome Email” I’d love to see it…

… Feel free to post your welcome email down below in the comments.

If you liked this post, please like it and share it to help me spread the word.

Thanks so much for being here!


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